The Account Manager is the growth orchestrator and operational integrator for assigned client portfolios in a digital first, AI-enabled environment. Beyond traditional project delivery, the role translates business challenges into data-informed, platform-ready briefs; integrates AI tools to improve efficiency and effectiveness; ensures seamless omni-channel execution across paid, owned, earned and shared media; maintains commercial rigor through automated and real-time tracking; and protects both creative excellence and measurable business outcomes. As the day-to-day lead for assigned client projects, the Account Manager translates client needs into clear briefs, orchestrates internal teams (Creative, Strategy, Production, Technology, PR/Influence and Media/Performance as applicable), and ensures work is delivered on time, on brand, and within agreed scope and budget. The role owns weekly account running (status management, quality control, approvals, estimates, POs, invoicing and WIP accuracy), supports the Account Director (AD)/Deputy Managing Partner (DMP) on broader relationship matters, and escalates risks early to protect the work and client relationship.